James Martin is founder of Rally Corp, helping nonprofits mobilize supporters with human-centered text messaging and mobile engagement. With 20+ years in marketing, he shares insights on the Your Rally Point Podcast and rallycorp.com.
268 articles published
Nonprofit texting tips: send a vCard and ask supporters to save it. Increase recognition, reduce filtering, and improve donor engagement.
Apple’s iOS 26 will change how text messages are filtered on iPhones. In Episode 20, James Martin and Jack Bobin explain what this means for nonprofits, why legitimate texts may land in spam, and how permission, verification, and trusted links protect deliverability and ROI.
Telephone Consumer Protection Act (TCPA) guide for nonprofits in 2025. Learn consent rules, opt-outs, DNC compliance, penalties, and FCC updates.
Discover Rally Corp’s nonprofit workshop series on texting, compliance, iOS updates, and donor engagement. Learn, connect, and leave with a playbook.
Nonprofits need fast results. In this episode, James Martin and Jack Bobin explain how to prove real ROI from text messaging—using clicks, integrations, and hard-dollar attribution instead of vanity metrics. Learn how to turn $5 into measurable revenue.
Rally Corp’s new free vCard generator helps nonprofits easily create digital business cards—and with built-in AI, you can write and share your impact story fast
Discover how Apple’s iOS 26 update impacts nonprofit text messaging and how Rally Corp helps ensure your donor outreach still gets delivered.
Customer relationship management (CRM) systems help nonprofits build relationships with supporters. Data is the foundation for connection.
Learn what 10DLC is and why it's critical for compliant, high-deliverability mass texting. Discover how your nonprofit or business can register and start sendin
See how Rally Corp helps nonprofits raise more with mobile messaging and text-to-give.
Schedule a Demo