
Your Rally Point Episode 29: Fundraising for Small Nonprofits with Joanne Toller
Fundraising for small nonprofits comes down to three moves: acquire, renew, upgrade. Coach Joanne Toller breaks down a simple 90-day pipeline any founder can run.
Listen in for expert interviews and practical tips on nonprofit fundraising, supporter engagement, and mobile messaging—designed to help your mission grow.

Fundraising for small nonprofits comes down to three moves: acquire, renew, upgrade. Coach Joanne Toller breaks down a simple 90-day pipeline any founder can run.

Asking for donations isn't begging, it's service. Sales coach Lucas Barra shares how persistence, authenticity, and the 12 Week Year help fundraisers ask with confidence.

Donor retention beats acquisition every time. Mike Slaughter of Dataro shares how AI spots donor churn early and why a simple thank-you call saves recurring donors.

Donor retention starts with gratitude, not gift size. Lynne Wester of the Donor Relations Group shares how thanking donors for who they are builds lasting relationships.

Discover how Mallory Erickson uses behavioral science and AI-powered practice to help fundraisers build confidence, improve donor conversations, and raise transformational gifts.

Learn how Sam Wong of ExtraFood.org uses relationship-based fundraising, donor segmentation, and GivingTuesday outreach to drive results across cultures and communities.

Monthly giving isn’t a checkbox—it’s the key to sustainable nonprofit fundraising. In this episode, Dana Snyder of Positive Equation shares how to turn recurring donations into a true program that boosts retention, predictability, and long-term impact.

Veteran strategist Sandi Fox joins James to explain human-centered texting: permission-based engagement, real conversations, and metrics that matter (responses, clicks, conversions). They also preview RCS and why nonprofits must avoid political-style “burn and churn.

Apple’s iOS 26 may push nonprofit texts into the “Unknown Sender” folder. In Episode 21, James Martin and Jack Bobin explain what’s changing, why deliverability and trust matter more than ever, and how verified sending, branded links, and VCards help protect clicks and ROI.