Podcasts
Your Rally Point Episode 13: Everybody Is in Sales
Regardless of your job title, we’re all in sales. This episode explores the process of selling—which is really just problem solving.
May 28, 20252 min read
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Listen in for expert interviews and practical tips on nonprofit fundraising, supporter engagement, and mobile messaging—designed to help your mission grow.
Podcasts
Your Rally Point Episode 12: Nonprofit Lessons From Consumer Businesses
Consumer businesses leverage text messaging to convert buyers, and nonprofits can do the same thing to connect with donors.
May 14, 20252 min read
Podcasts
Your Rally Point Episode 11: Moving From Contact to Conversion
Grants are drying up and nonprofits need to ramp up fundraising. Make sure you’re moving people from initial contact to eventual conversion.
April 23, 20252 min read
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Your Rally Point Episode 10: Timing Is Good, Hitting Send Is Better
Send your message when it’s most likely to be received well—but real, authentic, human messages you actually send are better than sweating the timing.
April 9, 20252 min read
Podcasts
Your Rally Point Episode 9: RCS Explained: New Mobile Feature and What It Means for Nonprofits
What the heck is RCS? It’s rich communication services, a new tech that turns your text messaging app into a sort of mini browser. It could be a game changer.
April 2, 20252 min read
Podcasts
Your Rally Point Episode 8: Widgets Powering Nonprofit Engagement
Handy widgets give you multiple ways to engage with people and add them to your subscriber list. It’s all about increasing those touchpoints to engage.
March 26, 20252 min read
Podcasts
Your Rally Point Episode 7: Text to Give vs Text to Donate
We explore the two approaches to text message donations and explain how text-to-donate offers security, higher donation amounts, and donor data for follow up.
March 19, 20253 min read
Podcasts
Your Rally Point Episode 6: Best Practices for Text Messaging
Let’s talk about the best text messages that work. Personalize, write like a human, use emojis, tell stories, make a direct ask with a clear call to action.
March 12, 20252 min read
Podcasts
Your Rally Point Episode 5: The Four Types of Text Message
What text messages should your nonprofit send? You know what a good message feels like. It’s personal and human. People want to help, you just have to ask.
March 5, 20252 min read