
Your Rally Point Episode 7: Text to Give vs Text to Donate
We explore the two approaches to text message donations and explain how text-to-donate offers security, higher donation amounts, and donor data for follow up.
Listen in for expert interviews and practical tips on nonprofit fundraising, supporter engagement, and mobile messaging—designed to help your mission grow.

We explore the two approaches to text message donations and explain how text-to-donate offers security, higher donation amounts, and donor data for follow up.

Let’s talk about the best text messages that work. Personalize, write like a human, use emojis, tell stories, make a direct ask with a clear call to action.

What text messages should your nonprofit send? You know what a good message feels like. It’s personal and human. People want to help, you just have to ask.

You need permission to text people. Opt-in consent is important. How to get it, why it matters, what to do with an old list, the red face test, and more.

Text messaging is effective because it’s personal. We explore segmentation, follow-ups, and the right stats to boost engagement.

Text messaging is not witchcraft! But hitting that send button can be scary. We’re here to demystify text messaging for your nonprofit.

“Nonprofits need a reason to exist and people need a reason to care—you have to connect the two,” said James Martin, explaining the Your Rally Point name.

The inaugural episode of Your Rally Point talks text messaging to mobilize (pun intended). Plus phones on the toilet, in the moment, and humanizing technology.

In this episode, Adam Bratton with The Nonprofit Partnership joins us to share his story, What he’s learned in his various management roles, and ...