We explore the two approaches to text message donations and explain how text-to-donate offers security, higher donation amounts, and donor data for follow up.
March 19, 2025
Let’s talk about the best text messages that work. Personalize, write like a human, use emojis, tell stories, make a direct ask with a clear call to action.
March 12, 2025
What text messages should your nonprofit send? You know what a good message feels like. It’s personal and human. People want to help, you just have to ask.
March 5, 2025
You need permission to text people. Opt-in consent is important. How to get it, why it matters, what to do with an old list, the red face test, and more.
February 26, 2025
Text messaging is effective because it’s personal. We explore segmentation, follow-ups, and the right stats to boost engagement.
February 19, 2025
Text messaging is not witchcraft! But hitting that send button can be scary. We’re here to demystify text messaging for your nonprofit.
February 12, 2025
“Nonprofits need a reason to exist and people need a reason to care—you have to connect the two,” said James Martin, explaining the Your Rally Point name.
February 5, 2025
The inaugural episode of Your Rally Point talks text messaging to mobilize (pun intended). Plus phones on the toilet, in the moment, and humanizing technology.
