Ideas
Don’t Decide for Donors
Too often nonprofits make decisions for their donors. They don’t test, try, or ask—they just say no. Too often they’re wrong. And they miss out.
April 28, 20232 min read
Need inspiration for your next campaign? Explore mobile-friendly ideas that help nonprofits and causes connect with supporters in more human, impactful ways. Learn how to use SMS, MMS, and automation to drive clicks, conversations, and contributions.
Too often nonprofits make decisions for their donors. They don’t test, try, or ask—they just say no. Too often they’re wrong. And they miss out.
Don’t put all your marketing eggs in someone else’s basket. Like social media, where they can change the rules. You need to invest in platforms you control.
Let’s look at the cost of free on nonprofit marketing budgets and why it can be smarter to pay for the right tool than try to save money with a free tool.
Valentine’s Day spending reached around $23.9 billion in the US in 2022. That’s just over 2.5% of total holiday spending for the year. As a nonprofit...
The internet is well and truly a part of everyone’s lives. And with mobile access granted to the majority of the world’s population, apps have become...
You might have heard of a reverse draw/raffle - it plays off the traditional theme but does things a little differently. This is a format that’s proving...
The average person scrolls through 300 feet of mobile content every day. So how do you break through? Be human.
Donor retention relies on effective recognition and gratitude. So what's the best way for a nonprofit to express sincere thanks for a donor's generous gift?
A donor pyramid is a visual representation of your donors, segmented by the level they’ve been given based on their donations. But there are limitations you...