
5 Ways to Use Peer-to-Peer Text Messaging
Texting works best when it’s personal. So we explore how to use peer-to-peer (P2P) text messaging to send more effective and personalized messages.
Explore practical, step-by-step guides to help nonprofits, fundraisers, and mission-driven teams engage supporters and drive results with mobile messaging. From texting best practices to donation boosts, our How-To articles simplify complex tech and provide actionable strategies you can put to work today. Learn how to mobilize better, grow smarter, and make an impact—one guide at a time.

Texting works best when it’s personal. So we explore how to use peer-to-peer (P2P) text messaging to send more effective and personalized messages.

If you start a campaign with a flurry of texts, then stop and do nothing for months, only to start up again—that's bad. We've seen delivery rates drop to 25%.

Text message marketing can be more than reminders, notifications, and donate links—you can tell a story. But how do you tell a story in a text? We've got tips.

30+ short donation text examples — including real messages with 14–36% click rates — grouped by moment, all under 160 characters, all compliant.

We like to tout how text messaging is better than email (and it is), but rather than a competition, the two channels can work together.

Discover the impact of text messaging for nonprofits with 42 examples of messages you can send. Never wonder what to say again.

Donor retention is critical to effective fundraising. We explore five ways to reach out to past donors and bring them back, plus tips and strategies to help.

Texting works best when it's personal. So make sure your texting service allows peer-to-peer text messaging: You want to respond to replies.

Text messaging is an extremely effective way to build relationships and connect with supporters. It’s perfect for nonprofits. So let's dispel the myths.