
James Martin is founder of Rally Corp, helping nonprofits mobilize supporters with human-centered text messaging and mobile engagement. With 20+ years in marketing, he shares insights on the Your Rally Point Podcast and rallycorp.com.
289 articles published

Consumer businesses leverage text messaging to convert buyers, and nonprofits can do the same thing to connect with donors.

We’ll explore the nuances of timing and cadence for text message marketing, but more than anything you just need to send it.

Discover how nonprofits use text marketing, ringless voicemail, and AI tools to engage supporters and boost fundraising—join our free live webinar.

Grants are drying up and nonprofits need to ramp up fundraising. Make sure you’re moving people from initial contact to eventual conversion.

Send your message when it’s most likely to be received well—but real, authentic, human messages you actually send are better than sweating the timing.

What the heck is RCS? It’s rich communication services, a new tech that turns your text messaging app into a sort of mini browser. It could be a game changer.

Nonprofits need multiple methods to connect. Our latest option? Tap to connect. Trigger an action—donate, volunteer, RSVP, etc.—with just the tap of a phone.

Handy widgets give you multiple ways to engage with people and add them to your subscriber list. It’s all about increasing those touchpoints to engage.

We explore the two approaches to text message donations and explain how text-to-donate offers security, higher donation amounts, and donor data for follow up.
See how Rally Corp helps nonprofits raise more with mobile messaging and text-to-give.
Schedule a Demo