
James Martin is founder of Rally Corp, helping nonprofits mobilize supporters with human-centered text messaging and mobile engagement. With 20+ years in marketing, he shares insights on the Your Rally Point Podcast and rallycorp.com.
289 articles published

“All of our donors and volunteers that are close to us, they're totally in favor of texting.” -Marisa Tucker-Alleyne

Many nonprofits struggle with how to write texts because they’re not sure what to say. We can help. We've got tips and pre-written templates that make it easy.

Many nonprofits have passive onlookers on social media, followers they have not yet activated. So how do you convert those social media likes to your list?

“I like getting text messages from other nonprofits that show the impact of what my donation is doing” -Christina Holman

Rally has a new fundraising thermometer to boost engagement for your next fundraiser, whether it's a live event or an ongoing campaign.

In a world where traditional fundraising methods are becoming less effective, ringless voicemail technology has emerged as a powerful tool for reaching donors.

Too often nonprofits make decisions for their donors. They don’t test, try, or ask—they just say no. Too often they’re wrong. And they miss out.

“We’re just trying to get more creative with how we’re putting text campaign info out there.” -Alexxa Gagner

Don’t put all your marketing eggs in someone else’s basket. Like social media, where they can change the rules. You need to invest in platforms you control.
See how Rally Corp helps nonprofits raise more with mobile messaging and text-to-give.
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