Fundraising Thermometer: Show Your Progress

Rally has a new fundraising thermometer to boost engagement for your next fundraiser.
How It Works
The fundraising thermometer is an easy way to show progress at your next fundraiser, whether it’s a live event or an ongoing campaign. Here’s how it works:
- Display: Show the thermometer on screen at your fundraising event or online.
- Ask: Use a QR code or a text keyword to ask people to make a pledge.
- Share: Your donors can share their name and a message to display on screen.
- Donate: Send a link to your preferred donation platform so supporters can complete their pledge.

Thermometer Benefits
Here’s why you want to use it for your next fundraiser:
- Frenzy: Showing immediate support and growing donations in the thermometer can push others to get on board and support your effort. Put peer pressure to work for your cause.
- Fun: Allowing donors to share a message during the event boosts engagement. It’s an extra way to tap into your audience and show love for your cause.
- Flexible: Use QR codes or text keyword to pledge, plus the fundraising thermometer works with any donation platform.
- Follow up: If they don’t complete their pledge right away, no worries. You have their contact info to send a reminder and the pledge is still counted in the thermometer.
See the Fundraising Thermometer
Watch this demonstration to see the fundraising thermometer in action:
If you want to put the fundraising thermometer to work at your next fundraiser, get started with Rally.

About the Author

James Martin is founder of Rally Corp, helping nonprofits mobilize supporters with human-centered text messaging and mobile engagement. With 20+ years in marketing, he shares insights on the Your Rally Point Podcast and rallycorp.com.
