James Martin is founder of Rally Corp, helping nonprofits mobilize supporters with human-centered text messaging and mobile engagement. With 20+ years in marketing, he shares insights on the Your Rally Point Podcast and rallycorp.com.
289 articles published
“I got into fundraising and development work because I want to help others … Just seeing that genuine happiness makes my day.” -Breeana Gumpert
New carrier regulations that will have a major impact on SMS deliverability go into effect on Sept. 1, 2023. Join our webinar to be sure you're in compliance.
Ready to launch a text message campaign? You better start now. Setting up your text messaging campaign can take six weeks or more.
If you're going to use SMS text messaging for a marketing campaign, you need to actually reply. Rally makes replies simple.
“Rally was instrumental in converting our donorship to digital and online donation. That was a big thing for us.” -Richard Clark
Email revenue on Giving Tuesday recently declined by 18%. Don’t let that be you! We've got a strategy to boost your fundraising numbers this year.
This article delves into the myriad benefits of peer-to-peer texting, demystifying its concept, examining its merits, showcasing real-world success stories...
A lot of nonprofits rely on a single annual fundraiser. They ramp their communication up and down, going quiet for much of the year. But that's a bad idea.
Nonprofit marketing is hard work. So take a step back and learn from the pros. We're giving away VIP access and doing a session on supercharging text messaging.
See how Rally Corp helps nonprofits raise more with mobile messaging and text-to-give.
Schedule a Demo