Text Messaging for Universities & Colleges

Text Messaging for Universities & Colleges

15%+ Click Rates — Or We Credit Your Account

Rally Corp helps universities and colleges build lasting relationships with alumni and students via branded SMS — with guaranteed 15%+ click rates.

Why Universities & Colleges Choose Rally

Click-rate guarantee (15% or we credit your account)
Branded sending so supporters recognize you instantly
Custom short link domains that increase trust and clicks
RCS rich messaging, MMS, video, and tap-to-donate
Shortcode access starting at just $50/mo (24365)
Contact-level click tracking and analytics

Join Live Demo

No pressure. No contracts. Just measurable engagement.

$84K
Raised by Teach for America from just 71 donors
10x
Average ROI from text campaigns
40%
More donations vs email-only campaigns

Trusted Text Messaging Platform for Nonprofits

Rally Corp powers engagement and supporter mobilization for mission-driven organizations.

The Salvation Army
Habitat for Humanity
Girl Scouts
Catholic Charities
Christopher & Dana Reeve Foundation
Feeding San Diego

Open Rates Don't Fund Your Mission. Clicks Do.

Most SMS platforms still focus on:

  • Message delivery
  • Open rates
  • Volume sent

But opens don't drive donations.

Clicks are the moment a supporter takes action.

That's why Rally optimizes every campaign—and backs it with a guarantee.

When your text messages are trusted, branded, and action-oriented, supporters click.

Real Engagement Results from Universities & Colleges

Teach for America
National Education Nonprofit
Mobile-first workflows inspired major donor participation. Text messaging reaches supporters where email gets lost in the noise.

Engagement Results:

73 total gifts with repeat giving
Major donor participation via mobile
Flexible fulfillment for checks and pledges
Personalized engagement at scale

Text Messaging Use Cases for Universities & Colleges

See how organizations like yours use Rally to engage supporters.

Alumni Event Promotion

Fill reunion seats, homecoming events, and networking gatherings. Text invitations cut through inbox noise with 90%+ open rates.

Example: Text REUNION to RSVP for your class reunion weekend

Campus News & Updates

Keep alumni connected to campus life. Share athletics highlights, research breakthroughs, and institution milestones.

Example: MMS: Your university just ranked #1 in sustainability!

Student Recruitment

Engage prospective students and families during the admissions process. Text reminders drive campus visit attendance.

Example: Reply YES to confirm your campus tour tomorrow at 10am

Giving Day Countdowns

Build excitement with pre-event messaging. Countdown texts create anticipation and remind alumni to participate.

Example: 24 hours until Giving Day! Set your reminder now

Career Services & Mentoring

Connect students with alumni mentors. Two-way texting enables quick coordination for career conversations.

Example: Text MENTOR to connect with current students in your field

Emergency Campus Alerts

Reach alumni, students, and staff during campus emergencies. Text alerts deliver critical information within seconds.

Example: Campus alert: Weather emergency — classes canceled today

Why Rally Delivers Higher Click Rates

Branded Sending Builds Instant Trust

Supporters are far more likely to click when they immediately recognize who a message is from.

Rally enables branded sending so every message clearly represents your organization, not a generic sender.

Custom Short Link Domains Increase Confidence

Unfamiliar links reduce clicks. Rally allows you to use your own branded short domains, which:

  • Feel safer
  • Improve deliverability
  • Increase click-through rates
  • Protect your brand reputation

Messages Designed for Action

Rally goes beyond plain text:

  • Video and image messages (MMS)
  • Branded, trackable links
  • Tap-to-donate and 1-click actions
  • Personalization and segmentation

Higher relevance leads to higher clicks.

Our 15% Engagement Guarantee

Opens don't build alumni relationships. Clicks do.

For qualifying campaigns:

  • We guarantee a minimum 15% click rate
  • If performance falls short, we credit your Rally account
  • Clear terms, transparent reporting, no fine-print games

Engagement means action — RSVPs, replies, sign-ups, donations.
Rally is built to drive the clicks that matter.

Rally vs. Traditional SMS Platforms

Built for Measurable Engagement — Not Just Message Delivery

← Scroll horizontally to see all features →

CapabilityRally CorpTraditional SMS
Primary success metric
Click rate (guaranteed)
Opens or delivery
Performance guarantee
15% click rate or account credit
None
What you pay for
Engagement & action
Messages sent
Branded sending
Your organization's identity
Generic or shared
Custom short link domains
Branded, trusted links
Shared platform domains
Message types
Rich text (RCS), MMS, video, images
Plain SMS
Number types
Local (10DLC), Toll-free, Shortcode
Limited options
Giving channels
Tap Tags (NFC), QR codes, thermometers & more
SMS-only
CRM & payment integrations
Nonprofit CRMs + Stripe or your existing platform
Limited or add-on
State compliance
California-approved fundraising platform
Varies
Leadership team
20+ years nonprofit marketing & development
Tech-focused founders
Company mission
Privately owned, built exclusively for nonprofits
PE-backed or pivoting
Link tracking
Contact-level click tracking
Aggregate or limited
Two-way texting
Two-way conversations
Primarily 1-way blasts
Built for nonprofit fundraising
Yes
General-purpose

Frequently Asked Questions

Common questions about text messaging for universities & colleges

Looking for Text-to-Give Specifically?

Rally also offers dedicated text-to-give functionality for universities & colleges.

View Text-to-Give for Universities & Colleges

Stop Paying for Messages That Don't Perform

If your text messages aren't getting clicked, they aren't working. Rally Corp was built for universities & colleges that demand measurable engagement and real results.

No contracts. Guaranteed results.