Peer-to-Peer Texting

Peer-to-Peer (P2P) text messaging offers greater control and a more personalized campaign.

Peer-to-Peer Texting

Goal: Enable more conversation and personal connection.

Who’s it for: Nonprofits who want that personal touch.

Here's How it Works

  1. Pick an audience: You can work with an existing list you’ve already imported or segment a list to focus on a narrow audience.
  2. Write your message: You can craft your own message or pick from one of our 125+ pre-written templates
  3. Send: Select peer-to-peer to send messages one at a time or go for a small batch at a time. Either way, the goal with P2P is to send a manageable group of messages you can customize and/or handle the replies.
  4. Customize: With one-at-a-time sending, P2P will send a message and then queue up the next one. This gives you a chance to make quick customizations, for example adding a friendly comment to a contact you know.
  5. Reply: You can monitor replies using sentiment analysis and manage responses, adding a more personal touch to your campaign.
  6. Follow up: If people don’t reply, you can tag for future follow up.

Next Steps

  • Feeling creative: The Rally platform supports emojis, videos, and images like GIFs, so you can personalize your message to improve results.
  • Manage the conversation: Set up automated responses and workflows to manage replies. You can even divide the work with other staff or volunteers to make short work of a large contact list.

Texting and mobile features made specifically for you

We’ll help you roll out texting campaigns the right way and empower you with the tools to measure and understand how people feel about your messages. Nonprofit marketing is hard enough, so our goal is to help you get real results with mobile.

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Rally Corp
Use your current online donation forms
Integrates with nonprofit CRMs
Ready-made nonprofit text messaging templates
Text 24365, Toll-free/10DLC, & QR Codes
Multimedia messaging service (MMS) with pics, GIFs, video & emojis
Two-way or peer to peer (P2P) texting & automated to person (A2P) bulk texting
AI-enhanced features & automation
Ringless voicemails
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