Text to Give: Mobilize Instant Donations
Make donating effortless for your supporters. Rally Corp's Text to Give platform transforms a simple text into a powerful tool for fundraising success.
What is Text to Give and why is it essential for your nonprofit?
Text to Give (also known as Text-to-Donate) allows supporters to make donations quickly and easily via a simple text message. In today's mobile-first world, it's the fastest way to convert intent into impact. Combined with Rally Corp's mobile messaging platform, Text to Give becomes a powerful multichannel fundraising strategy.
Boost Engagement
Meet donors where they are – on their phones. Rally customers average $896 gifts at events.
Increase Donations
Remove friction from the giving process, making it easier than ever to contribute to your cause.
Simplify Campaigns
Launch urgent appeals, event pledges, and recurring gift campaigns with unparalleled ease.
How Rally Corp's Text to Give Works
Our streamlined process makes it simple for both your organization and your donors.
Promote Your Keyword
Encourage supporters to text a keyword like 'GIVE' or 'HOPE' to your shortcode (e.g., 24365). Perfect for events, appeals, and online campaigns.
Receive Instant Link
Your supporter instantly receives a text message with a secure, branded link to your custom donation page. No apps to download, no complicated steps.
Complete Donation
They click the link, complete their donation in seconds on a mobile-optimized page, and receive an automated thank-you text and receipt.
Claim Your Keyword
Keywords are first-come, first-served on the shared short code 24365. Check availability and claim yours before someone else does.
Text-to-Give Made Simple
Donors text your keyword and complete their donation on their phone.
Text KEYWORD to 24365 — twenty-four, three-sixty-five.
Type a keyword to see
how it works
Works with your existing donation page
Or connect Stripe directly
Powers thermometers & widgets
Add 5-digit Text to Give to any donation form
Check Keyword Availability
Enter a word you'd like donors to text. Keep it short, memorable, and related to your cause.
Donors text your keyword to 24365 — that's twenty-four, three-sixty-five, as in 24 hours a day, 365 days a year.
Includes NFC for Tap to Donate and a QR Code. Tap, Scan, or Text—all the ways to give!
Text to Give in Action: Powerful Examples
See how nonprofits like yours are using Rally Corp to drive donations and engage supporters across various scenarios.
Emergency Appeals
Quickly launch campaigns during crises. Supporters can donate instantly, providing crucial rapid response funding.
Live Events & Galas
Engage attendees directly. Display your keyword on screens, programs, or during speeches for on-the-spot donations.
Recurring Gifts
Make it easy for donors to set up ongoing support. Convert one-time givers into sustaining members with a simple text opt-in.
Peer-to-Peer Fundraising
Empower your advocates. Personal keywords allow fundraisers to track their impact and make sharing simple and effective.
Pledge Campaigns
Collect pledges instantly without paperwork. Follow up automatically with personalized reminders and conversion links.
Educational & Awareness Campaigns
Drive action from awareness. Link educational content directly to donation opportunities for immediate impact.
Why Nonprofits Choose Text to Give
Over 1,000 nonprofits trust Rally Corp to power their mobile giving—from food banks to advocacy organizations, hospitals to youth programs.
Why Organizations Love Text to Give
- Capture impulse giving - Donors give when inspiration strikes, not when they get home
- Maximize event donations - Galas, walks, and auctions see 40%+ higher participation
- Reach younger donors - Millennials and Gen Z prefer mobile giving over checks
- Emergency response ready - Launch disaster relief appeals in minutes
Real Campaign Examples
- Annual Gala: "Text IMPACT to 24365" projected during fund-a-need
- Walkathon: "Text WALK to sponsor a mile for hunger relief"
- Year-End Appeal: "Text GIVE before midnight to double your gift"
- Giving Tuesday: "Text TUESDAY to join the movement"
Text to Give vs. Text-to-Donate: What's the Difference?
Short answer: Nothing. "Text to Give," "Text-to-Donate," "Text2Give," and "SMS Giving" all refer to the same thing—a mobile fundraising method where supporters text a keyword to donate. Different platforms use different terminology, but the underlying technology is identical.
Historically, there were two methods: carrier-billed donations (charged to phone bills, limited to $5-$10) and text-to-link donations. With the Mobile Giving Foundation closing in 2024, carrier billing is no longer available in the US. Today, text-to-link is the standard—supporters text a keyword, receive a link, and complete their donation with credit/debit cards for any amount. Rally Corp uses this modern approach.
Related Terms You Might Search For:
Text to give for nonprofits • Text-to-donate platform • SMS donation software • Mobile giving solution • Text fundraising • Text 2 give • Donate by text • Give by text
How Much Does Text to Give Cost?
Understanding pricing helps you budget for mobile fundraising success.
Transaction Fees
Industry standard is 2-5% per donation, plus payment processing fees.
Monthly Fees
Some platforms charge $50-$200/month. Rally starts at $99/month with no per-text fees.
Setup Costs
Most platforms have $0 setup. Beware of hidden onboarding fees.
Hidden Costs to Watch For
- ⚠Per-text charges - Some platforms charge $0.01-$0.05 per outbound text (adds up fast)
- ⚠Keyword fees - Additional monthly charges for each keyword you reserve
- ⚠Integration costs - Extra fees to sync with your CRM or email platform
- ⚠Early termination fees - Locked contracts with penalties for leaving
How to Set Up Text to Give: Step-by-Step
Get your text giving campaign running in as little as one day.
Choose Your Platform
Select a text-to-give provider that fits your nonprofit's size and budget. Look for: no per-text fees, CRM integrations, unlimited keywords, and strong support.
Reserve Your Keyword
Pick a memorable keyword (like your nonprofit name, "GIVE", or campaign name). Keywords are first-come, first-served on shared shortcodes. Check availability above.
Customize Your Donation Page
Add your branding, set suggested donation amounts, enable recurring giving options, and connect your payment processor (Stripe, PayPal, etc.).
Connect Your CRM
Sync donor data automatically with your existing tools—Salesforce, Bloomerang, Virtuous, HubSpot, or others. This ensures every gift is tracked properly.
Launch & Promote
Share your keyword everywhere: email signatures, social media, event signage, direct mail, and during live appeals. "Text GIVE to 24365" should be impossible to miss.
Ready to Get Started?
Most Rally customers are accepting donations within 24 hours of signing up.
Schedule a DemoText to Give Statistics [2026]
The data behind why mobile giving is essential for modern nonprofits.
Average Event Donation
Rally customers see $896 average gifts at in-person and virtual events using Text to Give—17x the typical online donation.
Average Broad Appeal Donation
Text to Give campaigns via social media, radio, and direct mail average $154 per gift—3x higher than typical online donations.
Higher Conversion Rate
SMS donation appeals convert at 45% higher rates than email appeals, according to M+R Benchmarks.
Year-Over-Year Growth
Mobile giving grew 23% in 2025. By 2027, mobile is projected to account for 75% of all online donations.
Sources: Nonprofit Tech for Good, M+R Benchmarks Study, Blackbaud Charitable Giving Report
Frequently Asked Questions
Answers to common questions about Text to Give
Ready to Mobilize Your Donations?
Start accepting easy, instant donations and see how powerful Text to Give can be for your mission.