Marketing Funnels and Donor Conversion in a Time of Crisis

2020 Collaborative: Marketing Funnels and Donor Conversion in a Time of Crisis

We have the honor of participating in Classy’s 2020 Collaborative, presenting on Marketing Funnels and Donor Conversion in a Time of Crisis.

Here is a short description of our virtual session

How do you get your message out, ensure it lands as intended, and yields the desired result? Some studies suggest that an average adult attention span is 10-15 minutes with short term as low as 8 seconds. The average consumer sees about 5,000 ads a day. Under normal circumstances, building a sustainable funnel of donors is hard enough, but these are incredibly challenging times. We must look for every opportunity to create clarity and confidently inspire others to join our mission. In this session, we will look at strategies, tools, and tactics that we can use today to plan, build, and launch a marketing funnel that yields results.

If you are interested in participating, you can signup here.